• Keynote Speaker

    Andrew Grill, Global Managing Partner, IBM

    “Disrupt or be disrupted” - how to stay ahead of the digital curve

    Everyone hears about digital disruption - the taxi industry is being disrupted by Uber, AirBnB is taking on the hotels and Netflix is eating everyone’s lunch - but it doesn’t apply to us does it?

    Think again.

    Every section of every industry is being disrupted by digital technologies and new business models.

    Digital and social pioneer Andrew Grill, Global Managing Partner at IBM Social Consulting will answer the question - how do we disrupt and not be disrupted?

    Cloud, mobile, social, IOT, cognitive, blockchain, big data - these are many of the buzzwords we're hearing but what do they mean for the Linedata Exchange London audience? Andrew Grill will translate these into a plan you can use to stay ahead of the digital curve.

    He also firmly feels that to “get digital”, you have to BE digital, and so will provide some practical tips and tricks.

    You need to act now and be a leader in this space, and Andrew’s keynote is not to be missed.


    Based in London, Andrew Grill is an internationally renowned thought leader in the fields of social business, digital transformation and social media networks.

    In his current role, Andrew and his team is responsible for developing and delivering a truly consultative approach across the whole of IBM, bringing together the best of IBM’s Smarter Workforce and Social offerings, with world-class consulting services.

    Recent wins Andrew has been responsible for include a social and digital branding strategy for one of the world’s largest fashion companies with a multi-year engagement. Previously, Andrew was CEO of leading social influence platform Kred, and presents at international conferences on a regular basis, while maintaining a well-read blog at LondonCalling.co about digital transformation and social business trends.

    Andrew’s extensive commercial experience comes as a result of running Australia’s largest commercial property website, PropertyLook, as well as holding senior marketing and business development roles with Australian telecommunications companies Telstra and Optus. He was also responsible for launching Australian location technology company Seeker Wireless onto the world stage, moving from Sydney to London in 2006 to set up their European presence. More recently he was head of international client strategy for WPP owned Visible Technologies.

    Part strategy, part business, part technology, Andrew is 100% digital.


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